Wiktoria Wójcik

Wiktoria Wójcik

Co-Founder | CMO – inStreamly

Talk to me about advertising to Gen Z via gaming and metaverse.

Co-founder of inStreamly – a company that connects brands with metaverse creators.

In my career, I have experienced gaming from many angles. I was a streamer, an interviewer on esports events, and worked in an esports organization. As a marketing expert, I worked on 70+ streamer campaigns for global brands. Named 2022 Forbes 30 under 30 in Media and Marketing, Forbes Poland 25 under 25 & Businesswoman of the Year: Leader in New Technologies.

My companies have worked with over 80000 gaming creators, and 130 brands including Netflix, Samsung and PlayStation and top esports organisations including G2 Esports, Furia and BIG.

I share my knowledge about marketing to Generation Z, especially through gaming and metaverse. I have spoken on more than 50 conferences, portals or podcasts. Including Infoshare, Creator Conf, AdWeek, MyCompany, Forbes or Facebook podcast series.

If you want your brand to reach Gen Z through niche communities – DM me 🙂