Innovation requires the ability to look at things differently, bring unique viewpoints together leading to breakthrough thinking, and this is where diversity and inclusion are needed. The more diverse teams are along many dimensions—culture, ethnicity, gender, sexuality, age, experience level, educational background, expertise, etc.—the more likely they are to draw inspiration from seemingly unrelated places. These idea combinations lead to more unlikely—and more innovative—ideas. Also, it is important to bear in mind that innovations will be up taken by the market only if fitting needs of consumers – and those come in different sizes and shapes. Let’s discuss how to harness the potential of D&I in the field of innovation!