Łukasz Jeziorski is a Founder and CEO of PlumResearch. Company tracks 15 different audience behavior metrics to pin down what shows and movies are on the rise across Netflix, Amazon Prime Video, and Disney+, as well as linear TV households. Since 2015 Plum Research has built a powerful independent measurement solution that shows the full picture of consumption. How did Łukasz launch it? What gives his company an edge on the market? Why is Plum Research one of the hottest startups in Poland right now?